Building your own website is much cheaper than hiring a web designer. However, sometimes there are hidden or unexpected costs to building your own website. In this episode, we walk you through how much you’re likely to spend if you DIY your own website and where the best places are to invest your money. In this […]
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Ep 14 – How to appeal to more than one audience on your website
Trying to appeal to more than one target audience on your website is tricky. It’s difficult to make sure our message connects with each audience we’re targeting. For example, a recruitment agency must appeal to businesses to work with, but they must also attract good candidates too. How would they go about appealing to both […]
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Ep 13 – Why we launched a membership and what’s inside
We recently launched a membership community aimed at helping personal brands build and grow a website. Since our launch, we’ve had so many questions from people about the membership, and it made sense to answer these in our latest podcast. In this episode, we go through what’s included in the membership, who it’s for and […]
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Ep 12 – How to Create an Effective About Page for Your Website
Writing your about page is usually treated as an after-thought. A place to stick your education history, that award you won in 2004 and talk about your favourite pizza toppings. If this sounds like you, then you seriously need to look at your about page again. In many cases, an about page is a highly […]
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Ep 11 – How to choose a domain name for your website
Choosing your domain name can take forever! Should you have your name as your domain name? Should you use your business name as your domain name? Or even, should you include a keyword within your domain name? It can be tricky. In this podcast episode, we go through the pros and cons of different domain names and […]
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Ep 10 – How to Attract Your Ideal Clients Through Your Website
Working with your ideal client is the dream, but sometimes it’s difficult to say who you want to work with and who you don’t. In this episode, we discuss the many ways you can attract your ideal clients and put off those you don’t want to work with. In this episode, we’ll cover… How to […]
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Ep 9 – Why Our First Website Failed Miserably
We were bright-eyed twenty-one-year-olds when we invested every penny we had (and hadn’t, to be honest) into a brand new website. It failed miserably. In this episode, we uncover what went so wrong in our first ever business, so you don’t make the same mistakes as us. In this episode, we’ll cover… Why you need […]
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Ep 8 – 8 Tips to Increase Website Conversions
Converting your website visitors into paying customers doesn’t just happen by accident. There are so many things you can do to increase conversions on your website. In this episode, we’re going to be going through eight very simple tweaks you can make on your website that will transform your readers into leads. In this episode, […]
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Why you NEED a maintenance plan for your website
So you have a new website that you love? It’s taken months of planning, designing and building and it has cost a small fortune. Now it looks exactly how you want it to, and you want to keep it that way. The problem is, websites are prone to tech issues, downtime or even hacking. Scary […]
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